Pantalones Tequila by McConaughey Joins Princess Cruise Line

Pantalones Tequila by McConaughey Joins Princess Cruise Line

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Updated on: October 16, 2024 6:32 pm GMT

Princess Cruises is making waves in the spirits world. The cruise line has announced the addition of Pantalones Organic Tequila, co-founded by Camila and Matthew McConaughey, to its exclusive “Love Line Premium Liquors” collection. This exciting new tequila will be available across the fleet, providing guests with a unique tasting experience while they enjoy their vacations.

About Pantalones Organic Tequila

Pantalones Organic Tequila stands out for its commitment to quality. Made from 100 percent organic ingredients, this tequila is available in three distinct varieties:

  • Blanco: A crisp and clean option.
  • Reposado: Aged for a smoother taste and rich character.
  • Añejo: Aged longer, offering depth and complexity.

Guests can enjoy Pantalones Organic Tequila in various ways: neat, as a shot, or in cocktails. One special drink featured on board is the Fancy Pants cocktail, crafted specifically for Princess Cruises.

Available Options for Guests

Cruisers will find Pantalones Organic Tequila on all Princess ships. It is included in the Princess Plus and Princess Premier beverage packages, making it easy for guests to indulge during their cruise. There’s also a mobile Pantalones Organic Margarita Cart that will be moving around the decks. Guests can summon this cart using Princess’ exclusive OceanNow service, allowing for a truly customizable experience anywhere on the ship.

What Makes This Collaboration Special?

This partnership between Princess Cruises and the McConaughey duo is particularly special. John Padgett, president of Princess Cruises, stated, “Matthew and Camila personify the timeless ‘Love Boat’ story, first meeting over margaritas and igniting a life partnership of romance, fun, family, and experiences.” Their aim is to deliver a light-hearted approach to enjoying premium spirits, aligning perfectly with the relaxed and adventurous atmosphere of a cruise.

Creative Cocktails and Marketing

Alongside the introduction of Pantalones Organic Tequila, guests can look forward to new cocktails created in collaboration with Princess’ mixologist, Rob Floyd. These drinks promise a blend of creativity and fun.

The brand’s philosophy, which champions a “pants-free” attitude, emphasizes a casual approach to enjoying premium spirits. This lighthearted ethos will be highlighted in a series of exclusive video spots that showcase both Pantalones and Princess Cruises. These engaging videos will debut onboard, enhancing the overall experience for guests.

Celebrity Spirits on the High Seas

Pantalones Organic Tequila is not alone in its new cruise adventure. It joins an array of celebrity-crafted spirits in the “Love Line Premium Liquors” collection, featuring:

  • Sláinte Irish Whiskey by Liev Schreiber
  • Voli 305 Vodka by Pitbull
  • Melarosa Wines by Jason Aldean
  • Love Prosecco by artist Romero Britto

These collaborations reflect a growing trend in the hospitality industry, where celebrity brands are being embraced in unique environments such as cruise ships.

Conclusion

The addition of Pantalones Organic Tequila to Princess Cruises’ offerings signals an exciting time for both the cruise line and tequila enthusiasts. Guests can now explore new flavors and enjoy specially crafted cocktails while at sea. With a spirit that matches the adventure of cruising, Pantalones Organic Tequila is set to become a favorite among travelers. Whether enjoying a Fancy Pants cocktail or summoning the Margarita Cart, guests will have a delightful experience onboard, all thanks to the creative efforts of Camila and Matthew McConaughey.

If you want to learn more about what it’s like to go on a cruise, check out Princess Cruises.

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